We ran the BA London City Airport account for many years. It was great to work on and involved lots of shoots and image creation. This poster/print/digital campaign promoted new destinations.
An AR feature on the BA app allowed people to see the number of flights come and go over London.
BRITISH AIRWAYS – ROUTE LAUNCHES
Role: Creative
Various individual posters/press/digital executions that appeared over time to promote new flights from London City Airport.
BRITISH AIRWAYS – ROUTE LAUNCHES
Role: Creative
These ads needed to shout about the airport. They also featured animation. We don’t have that so please use your imagination.
BRITISH AIRWAYS – NEW FLEET LAUNCH
Role: Creative
Posters/press/digital to tell business travellers about the bigger, more comfortable and eco friendly jets now flying from London City airport.